Friday, November 27, 2009
What this site does, it has clients and they post a project and people from all different creative backgrounds have the opportunity to produce something for this client from their speciality - radio, TV, print, videos. Even just a concept. So what you do is submit your work and it gets voted on by members of zooppa, I became a member so as to participate as a public member of society and give my vote.
The winner is then given a prize money and it can vary quite greatly - but its not only 1 winner it various for the winners also. Then the brand decides after winners are chosen what they then want to be used in their next up and coming marketing campaigns.
Join and get your artistic vision seen.
Sunday, November 22, 2009
One this website loading a clear table layout is visible that has been used for the structure of the site. The same basic layout is used throughout the site with the main content changing in the middle.
What I liked the most about this site is that they have turned conventional website layout on its head, well its side to be more exact. It is the most prominent thing about the site. They have a vertical text layout. They have put their buttons on the left and right hand side of the page as opposed to the top and bottom. One downfall - but it may only be due to my specific screen size at the time of viewing the site while writing is - that their buttons on the right do not all fit on the initial screen, you have to scroll to view the complete list.
Another thing, is there is no specific home button, you have to just click on their main image at the top of the site to get back for your starting navigational point.
Wednesday, November 18, 2009
http://www.scuddingclouds.ie. This site is the business that I happened to drive past.
This company is industrial design. The absolute raw brilliance of what people are capable of with every day things and some creativity.
So they layout of the home page site looks like their shop font - literally the front of a garage, I have not been inside the physical building, but I'm here to talk about how they present their site. So you access where it says enter and a portion rolls up as your would a real garage door.
Then you get carton boxes, giving the navigation - so they firstly don't use just plain old navigational buttons, they use an object, a file box to be exact - where by you cant hen extract a file out of the file box - continuous theme - clever.
In their last 2 subsections - they have only a bit of info - so went one step further, and these became pieces of paper that comes out of a file that came out of the file box - the font they have used on this is also a typewriter front to give it a very unique style and to fit in with their theme. They also use this to show their pieces of work, that drop down on paper once selected as well as visual paper clips on the pages to give authenticity.
Their in a constant background picture - as if you are then looking into their garage of work from the street.
Their colour scheme is simple - as keep constant imagery in the background. Their layout is clear and simple and easy to navigate.
They are so creative. using raw, every day object by way of reusing or recycling them and unrestricted thought to produce their unique work and it shows. Its Brilliant.
Sunday, November 15, 2009
Red means stop, blood, demonstrated worldwide with a stop sign or even a red traffic light.
Green for go, the earth or becoming more popular the connection to recycling. It can be shown with a green traffic light.
Blue for water, the sea.
Orange for caution as like above examples, on a traffic light.
With the above in mind you cant design without any outside influence and worldwide interpretation of how you output your design.
On the site listed below I found very precise universal influence portrayed which then helps with the interpretations of his symbols that are being used. The importance of taking into account outside influence helps for better understanding in portraying your objective.
Friday, November 13, 2009
This is a very extensive site, and I think it would be very easy to navigate for young girls and then also be interactive enough for them to browse with a parent for purchasing purposes.
The colour are very girly, they do not have an extensive palette, but have rather taken to using colour gradient through the site. They have also centralised their content with then either white or their main pink as background colour.
I think there is also a wide appeal as this brand is linked to very prominent sponsors such as HBO and books and TV characters are featured through the site so they get a wide range of publicity to bring someone to this site.
Thursday, November 12, 2009
I tried to copy a few things out but to no success as they have links on the site to view. The topic of this particular lesson was related to bad web design.
Tuesday, November 10, 2009
'You can see by the chart below how screen size and effective resolution are linked. Compare a 15-inch monitor and a 21-inch monitor, both set to 800 x 600 pixels: the 15-inch will have a higher resolution. Larger monitors must contain smaller pixels in order to maintain the same resolution, but when a smaller monitor is set to a high resolution, the images would be much too small to read. A 14-inch monitor set to 640 x 480 is very readable, while a 21-inch needs at least 1024 x 768. Here are some recommended resolutions for the different screen sizes:'
|1024x768||TOO SMALL||GOOD||BEST||GOOD||STILL GOOD|
Sunday, November 8, 2009
Font - You do not necessarily have to use the same font for all your text but make sure there is continuity throughout. What you can do is use one font for topics and then another for all your body text throughout.
Buttons - make sure that through your different pages your keep the same colour scheme in your tabs as colour is very good for navigation through a site. So having your home tab green on one age and then changing it to yellow on another will lead to it being harder to follow than any real help.
Colour - as mentioned above - keep your colour continuous. Not meaning monotone - but that you have continuity in the colour, that every age holds a base layout in terms of your colour. In your buttons - that they all stay the same colour on every page.
An example of some great design continuity in these web elements is
Friday, November 6, 2009
They use a very limited colour palette for the whole site which I think works in their favour as they have better things to show off rather than fancy colours. This is a commercial site and is clear in its objective of selling their product. They have a range of cookies then give you multiple options of how to buy them.
Their product and aim are clear and the site is not to cluttered with unnecessary information - I only think their downfall in their design is where they don't have focal images and there content is very flat - like in their contact us page.
The best thing about this product is they have an angel to their selling - they make a huge mention of their all natural ingredients and low trans fats in their products. Due to health being such a very popular topic - so now you get a healthy cookie to overindulge on.
Wednesday, November 4, 2009
Negative space should always be taken into account in your design and is not used enough to help your designs objectives, well at least not on purpose most of the time.
I came across this site while searching for logo's but it was too good not to share this - its some of the brilliant work people have done over the years of logo's but with negative space. Amazing minds out there and definitely tough competition.
An example of negetive space - do you see it?
'Is is a vase or two faces?
The classic example of negetive space or shapes is the brian-teaser where depending on how you look you see either a vase or two faces'
Tuesday, November 3, 2009
Facebook is very clever is multi connecting its system up with the email services and then also in the bottom right it connects to various instant messaging programs, whereby you do the same as with your email. import your entire friends list from your previous instant messaging service as you want everyone you previously communicated with via email, Im or otherwise to chat to now on facebook. clever tactic to enroll the millions of now current user. Im pretty sure its the most used interface at the moment
Sunday, November 1, 2009
The objectives that a good brand will achieve include: Delivering the message clearly, connect your product you are selling to the brand identity. It is important to take the time to develop this properly and appropriately as it is the foundation for the start of your marketing campaign.
There are so many companies out there that are so household they are used as a generalised word for that product in the market, what I mean by this is, that multiple companies can have the same product but not be as household friendly as each other. so therefor one may use the name of one product to make reference to the same product but by another competing company.
One example that comes to mind is Sta Soft, now not everyone will know what that is - but basically its fabric softener - but in South Africa, the brand my mother always used to buy is Sta Soft fabric softer so by default, when I have to buy fabric softer, I write Sta soft on my shopping list.