So the debate comes down to turning a physical page in a book or scrolling down a web page. How does the eye follow the line and the progression down the page as opposed to starting a new page from the top.
When scrolling you do have the option of page scrolling which mimics pages and you have full page viewing but due to scrolling line by line you often have no proper indication to the beginning, middle or end of what you are reading. I find scrolling a lot slower than reading in print. Also it can be known to disrupt the perception of spatial layout due to the text constant movement. Due to this, often makes it harder for readers to grasp the full context of text.
Some studies done have found that 'paging' and 'scrolling' did not differ significantly. However the paging readers did get a better mental representation of the text as a whole and were better at locating information and remembering the central text ideas.
I'm still very old fashioned - give me a book any day over any web page.
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